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Lord Karan Bilimoria CBE DL, Founder of Cobra Beer speaking at Enterprise Tuesday

Enterprise Tuesday: Growing your venture

Date: 5th Feb 2013, 1800 – 21:00 (Registration is from 18:00. The lecture starts at 18:30 followed by networking from 20:00).

Location: University of Cambridge Department of Engineering, LT0

Speaker: Lord Karan Bilimoria CBE DL, Founder of Cobra Beer

The entrepreneurial journey begins with an idea and leads to the start of a new venture. Some argue that is the easy bit! The really hard part is the subsequent growth of the firm. This requires clarity, strategic thinking and a deep understanding of management in all its various components. One of the key issues that arise is whether people are clear enough about their choices. Should they grow a lifestyle business or a high growth business? What are the personal implications of such choices? What might be the motivations for either? What should you really think about as a founder or CEO of a growing venture?

Lord Karan Bilimoria CBE DL, Founder and Chairman of Cobra Beer, will talk about his entrepreneurial journey and the choices he made while growing the business.

Interested? Please register at

Sign up for marketing workshop!

There is an opportunity to join a marketing workshop run by the Chartered institute of Marketing (CIM) after the main Enterprise Tuesday lecture from 20:00 to 21:00. Participants are invited to bring along their problems and questions to this open marketing surgery and be prepared for a lively discussion. The experienced team of panellists (including Chartered Marketers Sue Higgins, Brand Elevation; Terry Nicklin, Keynote PR; and Tony Wilson, independent consultant/coach) are experts, both from an academic and practical stand point, in the marketing challenges of growing a business. Places on this workshop are limited and are available on a first come, first served basis.  In order to secure your place on this workshop, please email Sue Higgins at

Enterprise Tuesday is a series of FREE evening lectures and networking sessions managed and delivered by the Centre for Entrepreneurial Learning (CfEL) based at the University of Cambridge’s Judge Business School.

Posted on 04/02/2013

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